Is Kohli The New Poster Boy??!!

The fantastic 183 run knock against Pakistan in the ongoing Asia Cup in Bangladesh on Sunday and the subsequent Indian victory in the match, has made Indian cricketer, Virat Kohli the latest pin-up boy of the ad world. His soaring popularity on and off the field is slowly making him one of the names to reckon with when it comes to brand endorsements. Up until now, Indian team skipper Mahendra Singh Dhoni and senior players like Yuvraj Singh and Sachin Tendulkar were the most popular names when it came to endorsing brands. But after his splendid century, the industry thinks, Kohli has finally arrived.